Newsroom.
Stories, images and information from FYPIRL.
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From the FYP to real life: FYPIRL gives online discovery a home at *SCAPE
The story: Seen it on your feed? Try it in person. Discover online favourites, hands-on experiences and a year-round store at *SCAPE.
Read story ↗
FYPIRL launches Creator World, letting creators choose their own PR products
The story: What if creators could put together their own regular PR kits? Creator World lets them choose what they want to try.
Read story ↗
Singapore’s first public live-commerce talk show launches at *SCAPE
The story: Conversations about building businesses, finding confidence and living well, with a public audience invited to join in.
Read story ↗Launch photographs will be added after 17 October.
LAUNCH ANNOUNCEMENT · 2 OCTOBER 2026
FYPIRL launch press release
The launch announcement in English and Chinese, with supporting stories, event facts and brand notes.
Download press pack ↓The launch release is dated 2 October. For current tickets, early-bird credit eligibility and fair offers, use the event guide.
A closer look.
Fair artwork, brand and product images, and a look inside the Creator World app. Original files come with captions and credits.
Explore the image library ↗About FYPIRL
FYPIRL connects a year-round store at *SCAPE, the Creator World app and The FYPIRL Show to help people discover products and build relationships with brands. It supports beauty and wellness brands entering Singapore and emerging local businesses, bringing together physical retail, creator partnerships and public conversations.
The FYPIRL Show is created by FYPIRL, in partnership with L^IFE Singapore.
Download company background ↓Media enquiries
For further information, additional images or a hosted visit.